Learning Hub

Product Design

Lead designer

To increase self-service adoption and digital content engagement and reduce cost by deflecting calls.

In 2020, PC Financial was launching a new banking product and it was a great opportunity to update and create new digital content, from FAQs and Lifestyle articles to video tutorials.

But not only new content was created, but also we consolidated the access to all this content from a single “portal” and enabled customers to get the answers they needed, learn how to bank with PC Financial and discover tips to make the most of their money.

If you want to know more about the challenges and opportunities we faced designing this experience, please contact me by email, or LinkedIn.

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